LALA

Korea Welcome Kit

Adobe Photoshop / Adobe Illurstrator

LALA is a welcome kit package box that delivers joy and a sense of welcome to travelers through various components with LALA's design

 LALA builds a connection between the past and present through colors, shapes.

LALA modernizes traditional Korea traditional colors and patterns, bridging the present and the past while establishing its own unique design.

 

DESIGN SYSTEM

Through contemporary colors and overlapping, LALA express tradition via a modern lens, creating two versions of gradients and patterns for day and night.

 

PACKAGING DESIGN

LALA completed the package design by layering multiple gradient layers to capture the Korean tradition.

Utilizing contemporary colors and techniques, LALA tried to express traditional design in a modern and sophisticated manner. 

 

COMPONENTS

LALA designed various merchandises such as tickets, postcards, and even eco-bags to deliver a diverse array of welcoming gifts to travelers.

Applying LALA's unique and modern design consistently emphasized uniformity, thereby highlighting LALA's distinct welcome kit.

 

Ham design

Using Format